Vytas Kaleinikas
Work experience
Product design contractor (2021-2022)
At digetiers, I worked across client and internal projects in a part-time capacity. For an automotive client in Germany, I helped develop a proof of concept aimed at increasing customer lifetime value through digital services and community features. I also improved internal QA tooling by refining UX and designing new features based on team workflows.
Lead Product Designer (2021)
At Kilo Health, I was brought in as the sole designer to help turn a fitness coaching MVP into a market-ready app. I redesigned the core experience, launched it on iOS and Android via React Native, and built a scalable design system. I also contributed to growth experiments, improved onboarding and retention, and supported the team with user journeys and funnel optimization.
Senior Product Designer (2018-2020)
At Treatwell, I worked on the company’s B2B platform — the core dashboard salons use to manage their daily operations. I designed features for scheduling, staff management, payments, onboarding, and client communication, helping salon owners digitize their workflows. The work spanned across multiple domains and devices, with a strong focus on usability, consistency, and operational efficiency.
Multiple roles (2014-2018)
I joined Civitta (formerly Mediapark) as a junior designer and eventually led the design team. Over nearly four years, I worked on a wide range of client projects — from early-stage startups to large-scale platforms — gaining deep experience in UX, UI, and design systems. One of the most notable projects during this time was Spark, Lithuania’s first electric car-sharing service, which later expanded internationally.